Avanti’s desire to continually improve and do better than before is underpinned by a rider focused philosophy called Avanti Design Technology (ADT) and a development programme that brings the ultimate in technology to bike riders at all levels.
Avanti bikes bearing the ADT insignia represent a design and development approach that is geared to rider capability and needs whether they are for lightness, stiffness, strength or comfort. By exacting technologies such as our unique lay-up of carbon fibre or high strength to weight ratio alloy we enable you to get the very best performance from your Avanti bike.
It is through leading edge design, knowledge of local conditions and rider testing and development input that results in a bike second to none as proven on the world stage by our pro level riders.

The ADT Team

The diagram below outlines the various functions that have a direct influence on the ADT process.

It is the relationship of all these functions working together that have an impact on all product development programs.

Whilst the illustration represents many direct / indirect relationships, it is the Product Management Team’s responsibility to coordinate all of the development that is taking place, but maintains the engagement of all the functions throughout the entire development process.

ADT Grid

The Process

Stage 1 - EXPLORE

Understanding the market, what motivates people to ride the way they do and how riders want their bikes to perform is the heart of the ADT process.

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Stage 2 - DEFINE

Dream what is possible, imagine the uncreated, the answer to the question of how can the level of rider enjoyment be improved or their desire fulfilled. After careful analysis of the market a new bike is born or a new improvement made in the collective minds of the Avanti Product Development team.

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Stage 3 - DESIGN

The essence of ADT. Consisting of precise calculations, intricate evaluations, leveraging new technologies and applying them in new ways.

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Stage 3.1 - DESIGN
ADT Material Selection

When we developed the rider focused philosophy at Avanti Design Technology we knew the selection of the best and most appropriate materials would be pivotal in achieving optimum performance for each bike.

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Stage 3.2 - DESIGN
ADT Carbon Fibre

Carbon Fibre is an engineer’s dream come true: A material that is lighter than aluminium and is gram for gram stronger than steel.

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Stage 3.3 - DESIGN
ADT Alloy

With the ability to be cold-worked, butted, and formed into complex shapes, aluminium alloys have proven themselves, time and time again, to possess excellent characteristics for lightweight bicycle frame construction.

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Stage 3.4 - DESIGN
Engineering Analysis

FEA is a method that realistically models mechanical behaviours using a computer. This allows us to determine the strength, stiffness, deflection and natural frequency of certain designs before they are manufactured.

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Stage 3.5 - DESIGN
Frame Geometry Analysis

Frame geometry is adjusted with precision to meet the needs of the intended rider and is continually being assessed for fractional but powerful improvements.

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Stage 4 - CREATE

Bringing the design phase to life; when we create a prototype we breathe life into the machine that will create charged moments of joy in the rider. A prototype frame is developed based on design specifications and made ready for factory development testing.

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Stage 5 - TEST

Rigorous testing procedures begin with factory lab testing. All bikes are tested with exhaustive tests such as the 100,000 cycles dynamic load test.

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